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    Exam 7: Customer-Driven Marketing Strategy: Creating Value for Target Customers
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    Consumers Can Show Their Loyalty to Brands,stores,or Companies
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Consumers Can Show Their Loyalty to Brands,stores,or Companies

Question 150

Question 150

Multiple Choice

Consumers can show their loyalty to brands,stores,or companies.Marketers can use this information to segment consumers by ________.


A) user status
B) loyalty status
C) store type
D) brand preference
E) usage rate

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