Multiple Choice
Which of the following statements regarding competitive marketing intelligence is true?
A) Competitive marketing intelligence relies upon privately held information.
B) Competitive marketing intelligence gathering is more focused on gaining insights into consumers' activities than competitors' activities.
C) All competitive marketing intelligence is available for free.
D) The advantage of using competitive marketing intelligence is negligible.
E) Competitive marketing intelligence relies upon publicly available information.
Correct Answer:
Verified
Correct Answer:
Verified
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