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    Principles of Marketing Study Set 7
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    Exam 4: Managing Marketing Information to Gain Customer Insights
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    Good Sources of Competitive Marketing Intelligence Include Competitors' Annual Reports,business
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Good Sources of Competitive Marketing Intelligence Include Competitors' Annual Reports,business

Question 123

Question 123

True/False

Good sources of competitive marketing intelligence include competitors' annual reports,business publications,trade show exhibits,press releases,advertisements,and Web pages.

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