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    Principles of Marketing Study Set 7
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    Exam 14: Communicating Customer Value
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    When Is It Most Advisable to Predominantly Use Advertising in a Promotion
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When Is It Most Advisable to Predominantly Use Advertising in a Promotion

Question 6

Question 6

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When is it most advisable to predominantly use advertising in a promotion mix?

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Advertising works well when the marketer...

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