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    Marketing Research An Applied Orientation
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    Exam 10: Questionnaire and Form Design
  5. Question
    A ________ Is a Single Question That Attempts to Cover
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A ________ Is a Single Question That Attempts to Cover

Question 6

Question 6

Multiple Choice

A ________ is a single question that attempts to cover two issues.


A) structured question
B) dichotomous question
C) double-barreled question
D) branching question

Correct Answer:

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