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  3. Study Set
    Introduction to Strategic Public Relations
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    Exam 4: Foundations in PR: Research and Theory
  5. Question
    What Is a Direct Benefit of Starting the PR Process
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What Is a Direct Benefit of Starting the PR Process

Question 12

Question 12

Multiple Choice

What is a direct benefit of starting the PR process with research?


A) improving understanding of the situation
B) tracking the components of the campaign
C) ensuring that the audience receives the message
D) developing positive relationships with key publics

Correct Answer:

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