Multiple Choice
Vince,a PR professional,has been hired by Rialto Theatres to develop a PR campaign.As part of his research,Vince attends movies at different Rialto locations and times to gain an understanding of what consumers encounter and how they behave.Which research method is Vince using?
A) focus group observation
B) participant observation
C) content analysis
D) in-person survey
Correct Answer:
Verified
Correct Answer:
Verified
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