Executives at Starbucks Review Purchase Information Gathered from Their Gold

Multiple Choice

Executives at Starbucks review purchase information gathered from their gold card members and find that a bar graph shows sales of seasonal drinks have increased during the last four quarters. They will use this information to drive strategy decisions. Which function of management information systems (MIS) does this illustrate?

A) collect data
B) report information
C) present information
D) process data