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    Exam 12: Deliver the Customer Experience: Goods and Services Via Bricks and Clicks
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    Which of the Following Refers to Any Method a Firm
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Which of the Following Refers to Any Method a Firm

Question 53

Question 53

Multiple Choice

Which of the following refers to any method a firm uses to complete an exchange that does not require a customer to visit a store?


A) kiosk merchandising
B) nonstore retailing
C) direct selling
D) omnichannel marketing
E) e-commerce

Correct Answer:

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