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    Exam 7: Segmentation, Target Marketing, and Positioning
  5. Question
    How Do Marketers Use the Assumption That "Birds of a Feather
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How Do Marketers Use the Assumption That "Birds of a Feather

Question 121

Question 121

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How do marketers use the assumption that "birds of a feather flock together"?

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Marketers have developed geodemography-a...

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