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    Business
  3. Study Set
    International Marketing Asia Pacific
  4. Exam
    Exam 8: Channels of distribution and logistics
  5. Question
    Because Most Marketers Have a Vested Interest in the Distribution
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Because Most Marketers Have a Vested Interest in the Distribution

Question 57

Question 57

True/False

Because most marketers have a vested interest in the distribution of their products, they structure the channel relationships so that they control the distribution systems from manufacturer to customer.

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