According to the Textbook, Globalisation in the Distribution Function Is

Multiple Choice

According to the textbook, globalisation in the distribution function is taking place in two significant ways.Distribution formats are crossing borders, especially to newly emerging markets.The second trend is:

A) that intensive and selective coverage both call for longer channels using different types of intermediaries.
B) the globalisation of consumers themselves, either independently or through strategic alliances.
C) the globalisation of retailers themselves, either independently or through strategic alliances.
D) the globalisation of intermediaries themselves, either independently or through strategic alliances.