A Distribution Programming Approach to Motivating Channel Members Means

Multiple Choice

A distribution programming approach to motivating channel members means:

A) The extensive use of computers in virtually all aspects of channel management, including logistics.
B) A well organized and extensive product and sales training program.
C) A comprehensive set of policies for the promotion of product through the channel.
D) A reciprocal agreement whereby all channel members buy from and sell to each other.
E) A precise statement of incentives available to channel members.