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    SELL Study Set 2
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    Exam 1: Overview of Personal Selling
  5. Question
    The First Step of the Initiating Customer Relationships Phase of the Trust-Based
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The First Step of the Initiating Customer Relationships Phase of the Trust-Based

Question 65

Question 65

Short Answer

The first step of the initiating customer relationships phase of the trust-based sales process is strategic ______________.

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