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    Advertising and Promotion Study Set 1
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    Exam 3: Consumer Behaviour and Target Audience Decisions
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    If an Ad Uses Language or References to a Lifestyle
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If an Ad Uses Language or References to a Lifestyle

Question 90

Question 90

Multiple Choice

If an ad uses language or references to a lifestyle that is unfamiliar to the___________ is less likelihood of it influencing in the direction intended.


A) target audience
B) consumer
C) end user
D) family size

Correct Answer:

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