Multiple Choice
Which of the following statements about advertising agencies is true?
A) Agencies must be used since companies do not have the capabilities of developing their own advertising.
B) Most large, national advertisers use in-house agencies.
C) Most large agencies offer only creative services to their clients.
D) Agencies are often used because of the skill, expertise, and experience they can offer in the advertising area.
Correct Answer:

Verified
Correct Answer:
Verified
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