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Which of the Following Statements About Sponsorship Is NOT True

Question 12

Multiple Choice

Which of the following statements about sponsorship is NOT true?


A) The Arts receive the majority of event sponsorship monies.
B) Many marketers are attracted to event sponsorship because it gets their company names in front of consumers.
C) Golf tournaments are a popular event for sponsorship by marketers of luxury automobiles and other upscale products.
D) Growth in sponsorship investments has led to a corresponding emergence of measuring the effectiveness of sponsorships.

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