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    Exam 8: New Product Development and Product Life Cycle Strategies
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    Which of the Following Would Most Likely Have the Longest
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Which of the Following Would Most Likely Have the Longest

Question 89

Question 89

Multiple Choice

Which of the following would most likely have the longest duration in a market and be characterized by several periods of renewed interest?


A) a style
B) a fashion
C) a fad
D) a trend
E) a drift

Correct Answer:

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