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    Advertising and IMC Study Set 2
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    Exam 4: Action and Interaction: Direct Response and Promotions
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    Promotions Are Typically LEAST Effective at Which of the Following
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Promotions Are Typically LEAST Effective at Which of the Following

Question 109

Question 109

Multiple Choice

Promotions are typically LEAST effective at which of the following?


A) creating immediate sales
B) reinforcing brand image
C) building brand awareness
D) changing negative brand attitudes
E) generating product trial

Correct Answer:

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