Multiple Choice
Which of the following statements about measuring intentions is NOT true?
A) Consumers usually aren't very accurate about what they'll do in the future.
B) The problem is getting answers that have meaning in them.
C) It is more difficult to measure purchase intentions for new-to-the-world products.
D) The problem is getting people to answer questions about their intentions.
E) There is often a big difference between what people say they are going to do and what they actually do.
Correct Answer:

Verified
Correct Answer:
Verified
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