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The Sales Resource Grid Indicates That a Particular Territory (Planning

Question 59

Multiple Choice

The sales resource grid indicates that a particular territory (planning and control unit) possesses low PCU opportunity and low sales organization strength. This suggests which of the following sales resource assignments?


A) Invest a high level of resources to take advantage of opportunity.
B) Invest a moderate level of resources.
C) Invest a minimal level of sales resources, selectively eliminate resource coverage, or possibly eliminate the PCU.
D) None of the answer choices.

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