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    Exam 5: Understanding Consumer Behavior
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    A Learned Predisposition to Respond to an Object or Class
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A Learned Predisposition to Respond to an Object or Class

Question 190

Question 190

Multiple Choice

A learned predisposition to respond to an object or class of objects in a consistently favorable or unfavorable way is referred to as a(n)


A) attitude.
B) belief.
C) value.
D) motivation.
E) perception.

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