Multiple Choice
An e-mailed announcement that was sent to members of the business press from German pharmaceutical giant Bayer stating that it was looking for a buyer for its household insecticide business as part of its restructuring program is an example of which type of publicity tool?
A) news release
B) public trade announcement
C) lobbying
D) news conference
E) event management
Correct Answer:

Verified
Correct Answer:
Verified
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