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    Exam 15: Managing Marketing Channels and Supply Chains
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    By Promising to Change Engine Oil and Filters Quickly, Jiffy
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By Promising to Change Engine Oil and Filters Quickly, Jiffy

Question 73

Question 73

Multiple Choice

By promising to change engine oil and filters quickly, Jiffy Lube is appealing to which buyer requirement?


A) information
B) convenience
C) variety
D) pre- or postsale services
E) adaptability

Correct Answer:

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