Which of These Statements About Penetration Pricing Is Most Accurate

Multiple Choice

Which of these statements about penetration pricing is most accurate?

A) Penetration pricing is a profit-oriented approach to pricing.
B) Penetration pricing is a cost-oriented pricing method.
C) Penetration pricing often encourages competitors to enter a market.
D) Penetration pricing is more effective for a price-sensitive market segment.
E) Penetration pricing usually precedes a skimming pricing.