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    Marketing Study Set 15
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    Exam 11: Managing Successful Products, Services, and Brands
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    Figure 11-3 -The Product Life Cycle Shown in Box C in Figure
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Figure 11-3 -The Product Life Cycle Shown in Box C in Figure

Question 199

Question 199

Multiple Choice

  Figure 11-3 -The product life cycle shown in Box C in Figure 11-3 above represents a ________ product. A)  high-learning B)  fashion C)  low-learning D)  fad E)  generalized Figure 11-3
-The product life cycle shown in Box C in Figure 11-3 above represents a ________ product.


A) high-learning
B) fashion
C) low-learning
D) fad
E) generalized

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