The Price Strategy Section Articulates the Specific Product Price and the Product's

Multiple Choice

The price strategy section articulates the specific product price and the product's price position relative to ________. When appropriate, this section would include a

A) potential substitutes; break-even analysis.
B) the closest competition; situational analysis.
C) industry standards; marginal analysis.
D) the closest competition; diversification analysis.
E) industry standards; break-even analysis.