Multiple Choice
Many ads take the form of a(n) in which a story is told about an abstract trait or concept performed by a person, animal, or vegetable.
A) autonym
B) comparison
C) metaphor
D) allegory
E) synonym
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q19: Recall of "thinking" ads is higher than
Q65: Roy saw the point of sale sample
Q66: John had mixed feelings about a commercial
Q67: An expert used in an anti- smoking
Q69: Ironically, sex appeals work well for marketing
Q71: If Harley- Davidson only produces enough motorcycles
Q72: A prestigious luxury car advertiser states that
Q74: The relationship between fear appeals and attitude
Q75: How do researchers explain the "sleeper effect"?
Q80: According to the elaboration likelihood model,marketers of