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    Business
  3. Study Set
    Consumer Behaviour Study Set 3
  4. Exam
    Exam 1: Buying, Having, and Being: an Introduction to Consumer Behavior
  5. Question
    If a Product Succeeds in Satisfying Needs and Is Purchased
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If a Product Succeeds in Satisfying Needs and Is Purchased

Question 142

Question 142

Multiple Choice

If a product succeeds in satisfying needs and is purchased over and over, it most likely has attained:


A) brand loyalty
B) purchase conception
C) postpurchase evaluation
D) product separation
E) lifestyle variation

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