Solved

The Study of the Processes Involved When Individuals or Groups

Question 101

Multiple Choice

The study of the processes involved when individuals or groups select, purchase, use, or dispose of products, services, ideas, or experiences to satisfy needs and desires is called:


A) Role Theory
B) Market Research
C) Psychographics
D) Market Segmentation
E) Consumer Behaviour

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions