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    Retailing Management Study Set 3
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    Exam 15: Appealing to the Customer: Retail Communication Mix
  5. Question
    Why Is It Necessary for Retailers to Develop and Implement
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Why Is It Necessary for Retailers to Develop and Implement

Question 37

Question 37

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Why is it necessary for retailers to develop and implement a communication program?

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It is necessary for retailers to develop...

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