Which Statement Is NOT True About the Hispanic American Segment

Multiple Choice

Which statement is NOT true about the Hispanic American segment.

A) The Hispanic segment is growing rapidly.
B) Hispanics have a youthful composition.
C) Hispanics tend to be brand loyal especially to products made in their country of origin.
D) Hispanic households are larger on average than the rest of U.S.households.
E) The Hispanic segment is becoming a less important segment to marketers.