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    Exam 7: Sharpening the Focus: Target Marketing Strategies and Cus-Tomer Relationship Management
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    An Area That Is NOT a Focus of Customer Relationship
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An Area That Is NOT a Focus of Customer Relationship

Question 31

Question 31

Multiple Choice

An area that is NOT a focus of customer relationship management (CRM) is _.


A) high value customer
B) customer equity
C) share of customer
D) lifetime value of the customer
E) promotions in a retail store

Correct Answer:

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