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    Advertising and Integrated Brand Promotion Study Set 2
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    Exam 17: Integrating Direct Marketing and Personal Selling
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    Infomercials Were Made Possible By
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Infomercials Were Made Possible By

Question 44

Question 44

Multiple Choice

Infomercials were made possible by:


A) the advent of video cameras in mobile marketing.
B) increasingly gullible consumers.
C) less expensive ad space on satellite and cable systems.
D) relaxed network standards for television programs.

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