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    Exam 9: Crafting the Brand Positioning and Competing Effectively
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    The ________ Copies Some Things from the Leader but Differentiates
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The ________ Copies Some Things from the Leader but Differentiates

Question 101

Question 101

Multiple Choice

The ________ copies some things from the leader but differentiates on packaging,advertising,pricing,or location.


A) innovator
B) adapter
C) cloner
D) imitator
E) counterfeiter

Correct Answer:

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