Multiple Choice
Which of the following statements about lead users is correct?
A) Lead users are especially important in times of rapidly changing technologies.
B) Lead users are less important in slowly evolving markets.
C) Lead users have needs that are similar to the rest of the market.
D) Lead users confront needs well ahead of most of the marketplace.
E) All of the above are true.
Correct Answer:

Verified
Correct Answer:
Verified
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