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    Marketing Study Set 17
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    Exam 9: Market Segmentation, Targeting, and Positioning
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    The Most Commonly Used Forecasting Technique Is The
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The Most Commonly Used Forecasting Technique Is The

Question 62

Question 62

Multiple Choice

The most commonly used forecasting technique is the:


A) judgments of the decision maker.
B) statistical methods.
C) surveys of knowledgeable groups.
D) technological methods.

Correct Answer:

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