Multiple Choice
A company has launched a milk beverage containing chocolate.It has attracted children, teenagers, and adults alike.This is an example of:
A) differentiated segmentation.
B) behavioural segmentation.
C) geodemographic segmentation.
D) undifferentiated segmentation.
E) concentrated segmentation.
Correct Answer:
Verified
Correct Answer:
Verified
Q31: Consumers buy many products and services because
Q91: Which of the following best describes a
Q92: The entry of other players in the
Q93: A company sells baseball bats.It has a
Q94: A company launches a new bike in
Q96: Stella makes a living by knitting sweaters
Q97: Which of the following constitutes a benefit
Q98: A company primarily marketing cartoon strips to
Q99: Skincare Co.offers skin-care products for men.This is
Q100: Explain "value" as a positioning method.