Which of the Following Best Describes a Maker Under the VALS

Multiple Choice

Which of the following best describes a maker under the VALS classification?

A) Jeremy scouts the local papers for good deals and is loyal to his favourite brands.
B) Jane is the successful, sophisticated vice-president of a corporate company.
C) Sean is a sports enthusiast, loves trendy designer clothes, and spends generously on entertainment.
D) Paul prides himself on his lack of attachment to material possessions and prefers value over luxury.
E) Dana is deeply religious, is committed to her family, and buys only familiar products and
Established brands.