A Coffee Shop Has Differentiated Itself from Its Competitors by Allowing

Multiple Choice

A coffee shop has differentiated itself from its competitors by allowing customers to sit in the restaurant for endless hours without ordering coffee every 20 minutes.Additionally, it has done a great job in attracting celebrities to endorse the brand, which has added valuable points in the eyes of target consumers.This is an example of:

A) cobranding.
B) brand equity.
C) brand licensing.
D) brand extension.
E) brand dilution.