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A Beach Resort Provides a Questionnaire to Its Customers When

Question 6

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A beach resort provides a questionnaire to its customers when they are checking out of the resort that asks customers to rate the service based on different service quality dimensions.The resort will use their answers to check if the services have met customer expectations.This information will help the resort to:


A) define the derived demand.
B) define the zone of tolerance.
C) decide on the discounts to provide.
D) define the internal locus of control.
E) determine the price-equity ratio.

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