Multiple Choice
Which of the following statements is true with regard to the status of international research?
A) It is on the decrease due to high costs.
B) The costs are significantly higher than the benefits.
C) There is an abundance of qualified research personnel.
D) Despite the costs of international research, the costs of not doing it are higher.
E) There is no dearth of primary data in international marketing research.
Correct Answer:

Verified
Correct Answer:
Verified
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