Multiple Choice
Argonaut Food Stores hires better-skilled employees than the competition by conducting lengthy searches and interviews.Management also trains employees much better than competitors.Argonaut has gained a strong competitive advantage through which type of differentiation?
A) image
B) people
C) services
D) product
E) channel
Correct Answer:

Verified
Correct Answer:
Verified
Q16: Procter & Gamble selected the Millennials,a demographic
Q17: User status segmentation involves finding the major
Q18: Explain the four major steps in designing
Q19: Business and consumer marketers use many of
Q20: Under what circumstances would local marketing be
Q23: Ad man Rosser Reeves believed that firms
Q24: Your company wants to move away from
Q26: Which type of differentiation is used to
Q53: Explain the four major segmentation variables for
Q69: Explain the concept of positioning for competitive