Multiple Choice
Which of the following is true of the growth stage of the PLC?
A) The laggards will begin to buy the product at this stage and the early adopters may follow.
B) The primary reason for growth at this stage is the lack of competitors in the market as the product is new.
C) The firm will begin to reduce its spending on all other parameters and focus only on production of the good.
D) Profits are nonexistent at this stage.
E) By spending a lot on product improvement and promotion, the firm gives up maximum current profit.
Correct Answer:

Verified
Correct Answer:
Verified
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