Multiple Choice
With online surveys most bothersome,problems during questionnaire screening problems can usually be prevented by selecting ________ that prevent the occurrence of such errors.
A) proper market research analysts
B) options or requirements in the online questionnaire program
C) a proper survey design software program
D) a proper data analytics software program
Correct Answer:
Verified
Correct Answer:
Verified
Q7: The strategy aimed at the falsification/cheating problem
Q8: The marketing research industry does not currently
Q9: The control of unintentional respondent error takes
Q10: The American Association for Public Opinion Research
Q11: The advantage of a code book that
Q13: An industry standard is to randomly select
Q14: For the vast majority of surveys,respondents' answers
Q15: With a code book that describes the
Q16: Data quality is a concern for marketing
Q17: Nonresponses as well as answers with a