Multiple Choice
An offering is a product, service, activity, or idea:
A)
That is acquired but not used by consumers.
B) that is used but not acquired by consumers.
C) marketed by a firm but not yet available in the marketplace.
D) made available by a marketing organization to consumers.
E) that is in the marketplace but not yet accepted by consumers.
Correct Answer:
Verified
Correct Answer:
Verified
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