A Company Decided to Move All Its Products to the End

Multiple Choice

A company decided to move all its products to the end of every aisle in a supermarket. Over a period of time, the company observed that the sale of its products increased exponentially. This is an example of marketers attempting to:​

A) shape buyers' habits.
B) capture the habitual buyer's attention.
C) reinforce purchasing behavior.
D) punish incorrect purchase behavior.
E) utilize the strength of brand associations to promote products.