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    Word-Of-Mouth Communication Has More Credibility, Whereas Advertising
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Word-Of-Mouth Communication Has More Credibility, Whereas Advertising

Question 60

Question 60

Multiple Choice

Word-of-mouth communication has more credibility, whereas advertising:


A) is more casual.
B) has more meaning.
C) has more reach.
D) is more personable.
E) is more personal.

Correct Answer:

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