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    Business
  3. Study Set
    Marketing Principles
  4. Exam
    Exam 5: Market Segmenting, Targeting, and Positioning
  5. Question
    Choosing Select Groups of People to Sell to Is Called,_____
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Choosing Select Groups of People to Sell to Is Called,_____

Question 90

Question 90

Multiple Choice

Choosing select groups of people to sell to is called,_____.


A) mass marketing
B) niche marketing
C) differentiated marketing
D) one-to-one marketing
E) psychographic marketing

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