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    Business
  3. Study Set
    Operations Management
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    Exam 5: Customer Relationships and Customer Service
  5. Question
    Marketing to a Customer by Sending Materials to a Potential
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Marketing to a Customer by Sending Materials to a Potential

Question 98

Question 98

Multiple Choice

Marketing to a customer by sending materials to a potential customer's address is known as?


A) Telemarketing
B) Parcel marketing
C) Direct mail
D) Indirect mail

Correct Answer:

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